GroupM Associate, Paid Social
- Comm and Media Dept
- Feb 12, 2021
- 2 min read
Located in New York, NY; GroupM provides advertising and media services.
Job Description
Are you ready to start your career in a 100 billion dollar industry? As an Associate, Paid Social you will be on the specialist career track, receiving intensive training and close mentorship in all aspects of paid social marketing.
Once trained, we will need you to assist with the delivery and management of Paid Social services to our clients. All the while you'll mix with talented teammates from other disciplines, gaining broader digital knowledge. Once you amass foundational digital marketing knowledge, technical skills, and become acclimated to the team, you'll be responsible for the duties below.
Responsibilities:
· Support social strategy development by compiling client research, competitive data, and social platform information.
· We'll have you supporting and improving paid media tactical planning and buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest, and Tumblr.
· Continually improve the social measurement planning and reporting process.
· Research emerging social platforms to support client recommendations.
· Set up media trackers, build media authorizations and insertion orders, steward the billing process and actualize dollars on an ongoing basis.
· Assist team in identifying optimization opportunities and making media recommendations.
· Support Senior Associate and community managers to develop and maintain social content calendars for various platforms.
· Participate in campaign brainstorming sessions.
· Are you a born team-player? We need you to collaborate with the team and external partners to define highly personalized social user experiences (e.g. applications, contest, mobile executions, social TV, etc.).
· Stay current! Through your research and practice, stay ahead of the latest updates regarding tools, techniques, and methods related to social media.
Qualifications
· This is an entry-level position. You don't need prior experience to qualify.
· If you have had an internship with an advertising/media agency or in a digital marketing role, and know the ropes, that's a major plus.
· Prior experience using excel for data management and/or budgeting a plus.
· Excellent verbal and written skills; uncommon organizational skills, multi-tasking capabilities, and attention to detail.
· Enjoy working in a fast-paced and collaborative environment.
· Most importantly, eager to learn, adaptable, and have a strong interest in the advertising/media industry.
To apply follow the link.
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